Giving Spirit program
In January 2021 we introduced our “Giving Spirit” program: each quarter, SMWS Canada donates to charity 100% of its profit from the sales of a designated bottle.
In 2021, we donated over $5600 to four worthy charities and are continuing the practice in 2022. In January of this year we selected Cask No. 107.22 “A Dark Abyss of Bliss” as our Giving Spirit bottling; it sold out in a matter of days and as a result we donated $1260 to the Canadian Mental Health Association. April’s Giving Spirit bottling was Cask No. B6.2 “Pumpkin Red Apple Sauce” which sold out immediately and we directed our donation of $1100.61 to The Canada-Ukraine Foundation. For July, our Giving Spirit bottling was Cask No. 28.64 "Slap on sunscreen and slow down" and we've donated $883.12 to Food Banks Canada.
October’s Giving Spirit bottling is Cask No. 93.179 “1970’s movie dram” and this quarter we’re turning our attention to Canada’s kids by donating to KidSport Canada:
“The reality is that cost keeps 1 in 3 Canadian kids out of organized sport. KidSport provides grants to help cover those costs to ensure that no kid is ever left watching from the sidelines.”
Having been fortunate enough to participate in organized sports throughout our youth, we’re delighted to support a cause that helps give every kid a chance to join in.
We hope you’ll continue to support the Giving Spirit program by buying a great bottle of whisky and supporting an important and urgent cause—that’s something to raise a glass to!